March 24, 2015
Social Media has taken over much of our lives. The amount of social platforms is growing requiring our constant attention or lack of. I always think what to post understanding that every post creates a time sensitive dynamic footprint that remains until the next wave of information pushes the previous down the pipeline.
I love social media. Social media provides the ability to communicate and give voice especially to those who have not had access to power or freedoms. Social media can be a tool or weapon for social change and the body politic. There is no end in sight for this platform. It is up to us as people to choose how we use this tool yet, this tool cannot be separate from our personalities and proclivities.
These personalities or brand when in business communicate how and what we post. It may simply come down to we are what we post and/or the alter ego of our posts. The complexity is keeping them straight.
We are what we post and how we post information. So I have identified some types. What social media can tell us about ourselves when we post content.
1. The Flurry. The continuous line of post sent in a flurry is a pet peeve of mine. The endless string of images that come across my screen is like an explosion or let’s get it done akin to a rapid fire to share as if an obsession and/or passion. Suggest breaks in rapid succession posting for impact.
2. The Taggers. There are the Hashtaggers tagging everything in 140 characters to the point of a coded message producing nondescript and non communicable content. Hashtags can create attention but does it produce good content. Decide of your goal are followers or good content.
3. The Over-Sharer. The point of share that tips toward insensitivity. I have seen so many naked or revealing photos wondering why? I do not like to judge but the continual objectification of people, bodies and minds can become question of too much share. Be aware of the impact of your content. What is the message of the image or words. We have lost the power of words. Be a word care and sharer.
4. The Haters. Those dispensing hate, cruelty and hurt using social media as the tool to negate, maim and minimize. Civil liberties have give us the right to speech but this right also allows us to choose if we use content to hurt or disenfranchise.
5. The Empowerers. Those using social media to boost and give uplift. These too can become a tool that can lead to positive or negative discourse.
6. The Predators. The engagement to some form of companionship or attachment. Now this too causes concern when the goal is to search and control for whatever the reason. Be aware of the content predators as if you would in the real world. Social media platforms are the real world. This sometimes get lost in the desire to connect.
It is clear that social media is big and that those who master the tool is developing an art form. Social media is producing in the cloud profile of who, what and where we live. It is important to understand our role, goal and the communication style within our shares.
Manage the content and the timeline of that content over perpetuity. Be a leader in your share or a follower – beware. “Share Wisely!