November 29, 2013
Content value is increasing yet, the ability to read the vasts amounts of data is overwhelming. Content streaming and rolling information prevents a user from viewing information later in time. The ability to pocketbook or save content for later viewing can be helpful to the user. As social services like Facebook allow for massive postings the ability to read-it-later can support the user recall of content. New App of “Facebook is testing a read-it-later feature to take on Pocket and Instapaper” is being evaluated as plausible means for users to store content to view when ready. This may aid the reader to follow-up on requests and stay abreast of relateable content.
Stay tune as “Facebook might be offering up a third option: the social network is currently testing a new feature that lets you save links posted to Facebook for later reading. The feature is showing up for some users in Facebook’s mobile app — when you use it, articles show up in a “saved” menu listed alongside your Facebook apps.”
“Whether or not the read-it-later tool becomes a permanent part of Facebook remains to be seen, as the company is known for experimenting with features that are ultimately abandoned. In fact, Facebook previously tested a similar feature last year. “We’re constantly testing new features, but we have nothing further to share at this time,” the company told All Things D. As of now the feature doesn’t appear to be as feature rich as existing services, both of which have made recent strides to add more functionality — a recent Pocket update helps users discover the content they’d be most interested in, while Instapaper’s smart sorting tools help you filter your reading list,” posts The Verge.
The challenge of any mass content provider is to support the users ability to integrate their needs within the system. As Facebook ages and becomes a tool and not an experiment as in its infancy new offerings will become vital. Users can become bored or complacent without upgrades in this “what have you done for me lately” society.
Users need to be fed and kept tethered to view eyeballs on the screen by packaging free services that ultimately delivers more value. Read-it-later is one service option if rolled out to FB users as an engaging tool to keep up with data and their friend’s share.