November 27, 2013
Many will turn out for the biggest shopping day after Thanksgiving, Black Friday yet, the opportunity to shop small and support your small businesses leads to sustainable thinking. When you apply the data that most employment is produced by small businesses; therefore, buying small is great for the economy.
The SBA posted, “Saturday, November 30, 2013 is Small Business Saturday® – a day to celebrate and support small businesses and all they do for their communities. Please join the SBA and organizations across the country in supporting your local small business by shopping at a small business.”
SBA is helping small business with tools and spreading the news to optimize Small Business Saturday. Here are some tips for small businesses to prepare for the holiday’s:
- 6 Ways to Maximize Your Return on Sponsoring or Hosting Holiday Events
- 7 Holiday Marketing Tips on a Limited Budget
- 5 Ways to Market Your Business for the Holiday Season
- Start Now to Plan Your Holiday Retail Marketing Campaign
- How to Market Your Business with an Event
Small Business Saturday is promotional but acknowledges the importance of supporting the work of small businesses within the web and fabric of the economy. Sustainability starts by considering the impact each of us make on the economy, environment and our ecosystems. By supporting small businesses we promote and elevate the communities where we live, work and play. Small Business Saturday is not about demonizing big business but to engage in promoting balanced spending to make a difference in your communities for long-term development.
The SBA is providing additional materials to prepare for Small Business Saturday:
- Get free Small Business Saturday® marketing materials – including sample posters, press releases, and social media updates
- Get free Small Business Saturday® educational materials from Twitter – including tips for writing Tweets to stand out and excite followers, plus how to launch exclusive promotions
- Join Small Business Saturday® on Facebook and spread the word on other social media