PC Market Lowers But Meet Expectations Wake Up Call for Innovation

IDC_2013_PC_Market

October 11, 2013

By Dr. Tyra OldhamLANDsds Sustainable Voice News

Technology Friday – The tablets and PC are not indivisible and interchangeable. The marketplace can make choices as to its preferred interface, functionality and usability. The market is not an equal opportunity provider and the any innovation push down or up another technology. The research is out stating the  “PC Market Beats Expectations But Still Down, IDC Says” which leads to what’s next.

CRN states, “Third-quarter worldwide PC sales were stronger than expected, but still down 7.6 percent, according to IDC’s PC market study released this week. This quarter’s big winners were Google (NSDQ:GOOG) Chromebooks, Lenovo and a strong United States market for PCs that helped prevent sagging PC sales from dropping to 9.5 percent, as originally forecast.”

The question is the U.S. lagging behind on innovative interfaces, propping up the PC market leading to a bubble burst in the overall market.

Research experts, IDC reports the PC market was buoyed by business purchases and companies updating to Windows 8.1-based systems in September. The top three worldwide vendors were Lenovo, HP (NYSE:HPQ) and Dell (NSDQ:Dell), which all saw modest positive year-on-year growth.”

When we look the bite out of the Apple market due to their slow innovation and replicative technology this year is a predictor of oops I did it again so, Rajani Singh, IDC senior research analyst, personal computers, said, “On the flip side, Apple (NSDQ:AAPL)’s U.S. computer shipments shrunk 11.2 percent. Apple’s poor performance was due in large part to pent-up demand for new models.  Apple was hurt by the fact it didn’t come out with any new models.”

The beauty of technology is its appreciable value it delivers but the swiftness of changing markets requires the demand to innovate like a ravenous hunger. This hunger will push the bigger players to rest sometimes on its backbone while consumers are singing what have you done for me lately.

Big guys thinking sustainably and as continuous start-ups to remain agile and innovative is the new-new-new. Get on board or get lost in the big catch-up.

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